2nd Annual Communications & Public Relations Summit

November 2016



Hotel Riu Plaza Berlin

Martin-Luther-Straße 1, 10777

About Summit

This premier B2B event provides the appropriate platform to engage and discuss ideas with your peers, while facilitating a professional atmosphere and environment for good company representation and development. The Summit will shed light on current challenges, best practice and offer an inside view of the future of communications. We will discuss key findings (including critical insights) as well as recommendations for driving innovative communication framework. #2CPRvonlanthen 

Who Should Attend

Directors, VPs, Managers and Department Heads from:

  • Communications: Corporate, Brand, Internal, External, Integrated, Multi-Channel, Strategic
  • External Affairs
  • Government Affairs
  • Media Relations
  • Shareholder Relations
  • Digital Communications
  • Public Policy
  • Consultancy
  • Corporate affairs
  • Public Affairs
  • Public Relations
  • Community/Advocacy Relations
  • Strategic Alliances
  • Reputation
  • Branding & Marketing
Key Practical Learning Points of the Summit

Maximizing your CSR communication
Making your transparency campaign attain its goals
Unlocking the power of storytelling
Developing a strategic content marketing plan
Turning crisis into opportunity
Taking advantage of new technologies and Big data
Employees as your best ambassadors
Allison Lightwine

Global Head Employee Engagement


Claudia Aryus

IT Delivery Management & IT Governance

Volkswagen Group

Dr. Hartmut Hübner

Head of Communications

Siemens Financial Services

Eva Maria Bieda

Director Global Communications

Dow Consumer Care

Guilherme Athia

Vice President Government & Public Affairs Europe, Middle East & Africa


José Machado

VP of International Coordination, Corporate Communications


Laurent Lascols

Global Head of Group Public Affairs

Société Générale

Martin Riecken

Head of Crisis Communications Group Corporate & External Affairs

TUI Group

Muriel Pineau

Internal Communications Leader Employee Engagement Specialist

Pascale Minder


Tia B. Viering

Director Corporate Reputation Management


Willem Gabilly

Brand System, Strategic and Executive Communications


Eric Burg

Head of Content

Barclays Wealth and Investment Management



Sponsors and Partners

Media partner

Media partner

Media partner

Media partner

Media partner

Media partner