4th Communications & PR Summit
09-10

October 2019

Germany

Düsseldorf

About

Communication has a crucial role to play in the corporate world. As the complexities of activities increase, it’s more important to leverage technology advancement in corporate communications and build strategies that cut through information overload. With the amount of disruptions communication professionals face every day, there’s a need to balance delivering business objectives and sustainability. The 4th Communications & PR Summit, scheduled for October 9-10, 2019, in Düsseldorf, Germany, will enable participants to strengthen their skills...

Communication has a crucial role to play in the corporate world. As the complexities of activities increase, it’s more important to leverage technology advancement in corporate communications and build strategies that cut through information overload. With the amount of disruptions communication professionals face every day, there’s a need to balance delivering business objectives and sustainability. The 4th Communications & PR Summit, scheduled for October 9-10, 2019, in Düsseldorf, Germany, will enable participants to strengthen their skills by learning from leading experts, who will share practical ideas and techniques that will help you succeed. In a time of rapid change, it’s important to keep you finger on the pulse of new technologies that enable successful strategy rollouts and learn tips for safeguarding your corporate reputation in the digital world. We will cover topics ranging from branding and reputation management, PR and media relations, measurability of KPIs and ROI, and employee engagement. It will also address current trends in AI, mobility, and video. To the point, this Summit will help you develop and execute communications strategies that stand out for all the right reasons. We look forward to welcoming you to Düsseldorf in October!

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Who Should Attend

SVPs, VPs, CEOs, Directors, Global Heads, Heads, Team Leaders, Specialists, Managers, Strategists, Planners and Creators specialising in:

  • Government & Public Affairs
  • Corporate Affairs
  • Media Relations
  • Customer Relations
  • Shareholder Relations
  • External Affairs
  • Public Affairs
  • Digital Marketing
  • Branding & Reputation
  • CSR/Sustainability
  • Communications: Corporate, Brand, Internal, External, Integrated, Multi-Channel, Strategic, Marketing
  • Public Relations
  • Investor Relations/Stakeholder Management
  • Community/Advocacy Relations
  • Strategic Alliances
  • Corporate Affairs
  • Agencies/Advertising
  • Engagement
  • Issue/Crisis Management
  • Human Resources/Employee Relations
Key Practical Learning Points of the Summit

Getting the right balance between traditional marketing communication and digital innovation
Building employee advocacy to drive the organisation’s vision and strategy
Partnerships to boost reach and effectiveness
How to build an outstanding reputation when your sector faces negative opinions
Learn why internal comms is the new PR
Communication in the virtual space and the rise of the platform
Executive communications: delivering a human touch to the corporate narrative
Best practice examples for successful crisis communication
The interplay of communications and politics
Speakers
Celia Noordegraaf, NL

Head of Corporate Communications

Roche

Jody Sunna, CH

Director of Corporate Communications

Philip Morris International

Gudrun Herrmann, DE

Head of Communications, Germany, Austria & Switzerland

ByteDance (Tik Tok)

Kerstin Flötner, DE

Manager, Former Director of Communications & PR/ Goodyear EMEA

Flötner Consulting

Rachel Malcolm, DE

Team Leader, Publishing, Founder of 4.0 Creative

HUGO BOSS

Guy Britt, SE

Global Head of Co-Worker Communication

Ikea Group

Simona Radu, FR

Global Communications Director

Schneider Electric

Andrew Hubbard, UK

Senior Internal Communication Manager

Santander UK

Silvie Wemper, DE

EMEA Communications

BASF

João Duarte, IT

Deputy Director, Communication & Outreach

Enel Foundation

Miriana Matei, RO

Global Internal Communication Manager

Schneider Electric

Patrick Naumann, DE

Head of Newsroom & Planning

Siemens

Mirelle van der Kreeft, NL

Communications Director, Global Campaigns

DSM

Annual

Events

Previous Year Attendees
  • Azelis Belgium

    Head of Corporate Communications

  • Jabil Germany

    Director, Europe Communications

  • Aetna International United Kingdom

    Senior Director, Brand Strategy, Communications and Marketing Operation

  • Orange Slovensko, a.s. Slovakia

    Corporate Affairs Manager

  • First Investment Bank AD, Bulgaria

    Senior Corporate Communications Specialist

  • JT International AD Senta Serbia

    Director of CA & Commmunication Adriatica

  • F. Hoffmann-La Roche AG Switzerland

    Communications Manager

  • SAP SE Germany

    Expert Audience Relations

  • Novo Nordisk A/S Denmark

    Media Relations Manager

  • Azadea Group Lebanon

    Corporate Communications Manager

  • Skanska S.A. Poland

    Head of Communications

  • Coca-Cola HBC Serbia Serbia

    Public Affairs, Communication and Legal Manager

  • Coca-Cola HBC Serbia Serbia

    External Communication Executive

  • Akzo Nobel N.V., The Netherlands

    Director of Communications Netherlands and Europe

  • Akzo Nobel N.V. The Netherlands

    Head of Integrated Communications UK

  • Finansbank A.S Turkey

    Corporate Communications Manager

  • Finansbank A.S. Turkey

    Advertising and PR Division Manager

  • BNP Paribas (Suisse) SA, Switzerland

    Head of Brand & Communications

  • Sanofi-Aventis Groupe S.A. France

    VP Communications Diabetes & Cardiovascular

  • John Alan GmbH Germany

    Managing Director

  • John Alan GmbH Germany

    Marketing Expert

  • PepsiCo Ireland

    Communications

  • MFP Michelin France

    Director of Communication and Brand

  • Bell Pottinger Services Limited UK

    Managing Director

  • Unibet International Ltd Malta

    Communications Manager

  • Mondi AG Austria

    Senior Marketing Communication Manager

  • Amadeus IT Group SA, Spain

    Change, Communication and Knowledge Management

  • Thales Communications & Security S.A.S. France

    Communications Manager

  • Albtelecom & Eagle Mobile Albania

    Marketing Communication Director



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Sponsors and Partners

Media partner

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