Digital Branding Summit: Reboot Your Brand Strategy
05-06

October 2017

Spain

Barcelona

H10 Cubik

Via Laietana, 69, 08003

About Summit

This premier B2B event will enable the participants to learn about the latest branding strategies and trends. This Summit will be focusing on the latest branding trends, the importance of brand building, identity and brand transparency. It will also highlight marketing technologies and innovations including: the role of digital marketing and social media and the use of new technologies and automations such as VR and chatbots. As well as this Summit will provide information on how to incorporate all of this into new marketing strategies. It is...

This premier B2B event will enable the participants to learn about the latest branding strategies and trends. This Summit will be focusing on the latest branding trends, the importance of brand building, identity and brand transparency. It will also highlight marketing technologies and innovations including: the role of digital marketing and social media and the use of new technologies and automations such as VR and chatbots. As well as this Summit will provide information on how to incorporate all of this into new marketing strategies. It is an honor and privilege to invite you to participate in this Summit. We look forward to welcoming you at the Summit in Barcelona this upcoming October!

more info
Who Should Attend

Chief Executives, Directors, Vice Presidents, Department Heads, Leaders and Managers specialising in:

  • Branding
  • Brand Strategy
  • Social Media Marketing
  • Digital Innovation
  • Agencies
  • Chief Marketing, Sales & Strategy Officers
  • Content Strategy
  • Marketing
  • Digital Marketing
  • Writing/Editing
  • Reputation
  • Communication
  • Brand & Communication Director
  • Content Marketing
Key Practical Learning Points of the Summit

Remaining relevant to the customers while maintaining your brand identity
How to rethink and revitalise your brand
Closing down a brand in the digital era
Brand authenticity: how to win heart and mind of the consumer
Employees: Brand ambassadors 2.0
The perfect receipe to create memorable marketing
Redefining the role of social media in your business strategy
Data-driven content marketing to engage your customers
Chatbots and marketing automations to create an omni-channel experience
The future of retail
VR for an immersive customer experience
Speakers
Jason Miller, UK

Head of Content and Social Media Marketing, LinkedIn Sales & Marketing Solutions EMEA

LinkedIn

Tom Adams, UK

President, Chief Strategy Officer

FutureBrand

Mark Tritton, UK

Director of Digital Customer Experience & Mobile Innovation

HPE

Giovanni Tavani, FR

Global Social Media Support- Senior Manager

Dell

Jeff Marcoux, USA

Chief Marketing Officer Lead

Microsoft

Federico Garcia Parra, UK

Director of Marketing and Communications, Otis Global Major Projects

United Technologies Corporation

Giuseppe Caltabiano, UK

Head of Content Marketing Advisory Services, EMEA and Asia

NewsCred

Irina Pashina, DE

Senior Director - Content Strategy & Architecture

SAP

Manuela Anuntes, CH

Head of Global Mobility and Total RewardS

Swarovski

Magnus Jern, ES

Chief Innovation Officer

DMI

Christopher Nurko, UK

Global Chairman

FutureBrand

Glenn Abell, UK

Head of Direct to Consumer Channels EMEA

LEGO

Michele Sassano, CH

Director Sales, Marketing Communication & Business Operations

Lolaandgrace

Brett Hannath, AUS

Director of International Marketing

McAfee

Joachim Bader, DE

Chief Executive Officer Central Europe

Wunderman

Adriana Stosio-Koelbl, UK

Global Marketing Director Sudafed

Johnson & Johnson

Sponsors and Partners

Media partner

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Media partner

Media partner

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